JLMC 101 Final Exam: Foundations of Journalism and
Mass Communication
A radio company collecting advertising revenue is an example of direct payment. - correct
answer ✔✔False
The purpose of antitrust laws is to encourage diversity and competition in the Marketplace -
correct answer ✔✔True
The government trend toward deregulation was actually begun during the Carter years. -
correct answer ✔✔TRUE
Government controls over business were drastically weakened during the presidency of Ronald
Reagan (1981-1989). - correct answer ✔✔True
Because of the rise of specialization, people under eighteen and women over thirty-five have
more cable television shows targeted at them. - correct answer ✔✔True
Former CBS broadcast chief William Paley once argued that anyone who attacked the
commercial broadcast system was attacking democracy itself. - correct answer ✔✔True
News organizations owned by large media conglomerates have been significantly increasing the
number of reporters assigned to cover international issues, especially following the terrorist
attacks of September 11, 2001. - correct answer ✔✔False
Public debates about the structure and ownership of the mass media are encouraged by media
owners, who consider such discussion to be in their best interests. - correct answer ✔✔False
, For hegemony to work, the culture must convince consumers and citizens that the interests of
the powerful are common sense and thus normal or natural. - correct answer ✔✔True
Newspaper editors feel that the public's right to know always outweighs other issues, including
national security. - correct answer ✔✔False
The case of Richard Jewell and the Olympic Park bombing in 1996 demonstrates the danger of
journalists' not independently verifying what they report - correct answer ✔✔True
Many journalists take great pride in asking tough questions and acting as an adversary to the
prominent political leaders and major institutions they cover. - correct answer ✔✔True
The public journalism movement asks reporters to remain detached from their communities
and avoid involvement that could reveal a point of view. - correct answer ✔✔False
Walter Lippmann's Public Opinion is considered by many academics to be "the founding book in
American media studies." - correct answer ✔✔True
Media effects research first emerged because of concerns about television violence. - correct
answer ✔✔False
Researchers associated with the minimal-effects model argue that people engage in selective
exposure and selective retention with regard to the media - correct answer ✔✔True
One of the main problems in studying the effects of media is that whatever real effects the
media cause, they also often serve as a scapegoat for larger social problems - correct answer
✔✔True
Mass Communication
A radio company collecting advertising revenue is an example of direct payment. - correct
answer ✔✔False
The purpose of antitrust laws is to encourage diversity and competition in the Marketplace -
correct answer ✔✔True
The government trend toward deregulation was actually begun during the Carter years. -
correct answer ✔✔TRUE
Government controls over business were drastically weakened during the presidency of Ronald
Reagan (1981-1989). - correct answer ✔✔True
Because of the rise of specialization, people under eighteen and women over thirty-five have
more cable television shows targeted at them. - correct answer ✔✔True
Former CBS broadcast chief William Paley once argued that anyone who attacked the
commercial broadcast system was attacking democracy itself. - correct answer ✔✔True
News organizations owned by large media conglomerates have been significantly increasing the
number of reporters assigned to cover international issues, especially following the terrorist
attacks of September 11, 2001. - correct answer ✔✔False
Public debates about the structure and ownership of the mass media are encouraged by media
owners, who consider such discussion to be in their best interests. - correct answer ✔✔False
, For hegemony to work, the culture must convince consumers and citizens that the interests of
the powerful are common sense and thus normal or natural. - correct answer ✔✔True
Newspaper editors feel that the public's right to know always outweighs other issues, including
national security. - correct answer ✔✔False
The case of Richard Jewell and the Olympic Park bombing in 1996 demonstrates the danger of
journalists' not independently verifying what they report - correct answer ✔✔True
Many journalists take great pride in asking tough questions and acting as an adversary to the
prominent political leaders and major institutions they cover. - correct answer ✔✔True
The public journalism movement asks reporters to remain detached from their communities
and avoid involvement that could reveal a point of view. - correct answer ✔✔False
Walter Lippmann's Public Opinion is considered by many academics to be "the founding book in
American media studies." - correct answer ✔✔True
Media effects research first emerged because of concerns about television violence. - correct
answer ✔✔False
Researchers associated with the minimal-effects model argue that people engage in selective
exposure and selective retention with regard to the media - correct answer ✔✔True
One of the main problems in studying the effects of media is that whatever real effects the
media cause, they also often serve as a scapegoat for larger social problems - correct answer
✔✔True
