FM206 Quiz || Questions and Correct Detailed Answers
pure player retailer correct answers only operates online
showrooming correct answers visiting the in person store before making the online purchase
reverse showrooming correct answers researching product online first then purchasing in-store to
avoid long wait time
social listening correct answers tracking conversations about the brand on social media
social commerce correct answers e-commerce merging with social media
omni-channel retailing correct answers consumers being able to interact with the retailer from
whatever touchpoints (laptop, smartphone, social media, store) are appropriate to them wherever
they are in purchasing process
concessions correct answers vendor partners who take over selling space
destination stores correct answers shopping destinations for customers
trend correct answers involves a change or movement in a general direction
sustainability correct answers focuses on meeting the needs of the present without compromising
the ability of future generations to meet their needs
retailing correct answers all the business activities involved in the selling of goods and services
to the ultimate consumers
,buying correct answers the business activity that involves selecting and purchasing products to
satisfy the wants and needs of consumers
clicks and mortar correct answers when companies have both physical store and online presence
touchpoint correct answers touchpoints in the marketplace where customers could interact with
retailers and make purchases
buyers correct answers individuals in the retail organization whose primary job is to purchase
merchandise
basic merchandise correct answers merchandise businesses always want to have in stock. stable
customer demand.
fashion merchandise correct answers merchandise that requires much more reliance on
forecasting
Assistant buyers correct answers buyers in training
planner correct answers person who monitors stock levels by store and tracks key items by sale.
Maximizes entire chain's stock efficiency through appropriate location planning and distribution
of merchandise
category manager correct answers may be employed as an in store expert in visual
merchandising, pricing, and managing sales of a specific group of products
merchandising analyst correct answers responsible for keeping a big picture view of trends for
the entire chain. usually responsible for identifying sales trends for the chain, maintaining
desired inventory levels and assortments, developing supply strategies that will minimize
stockouts while maximizing inventory returns, and providing guidance about selling patterns and
the timing of future purchases
, merchandise manager correct answers buyers direct superior. set the direction of styles, product
lines, and image for their area and oversee its budget, but their major duty is to supervise buyers
and allocate resources among them
automatic reordering systems correct answers generates weekly orders based on sales in relation
to model stock plans. these plans, in turn, have been developed based on past sales and current
trends. ARS led to stronger partnerships between retailers and vendors, more frequent orders in
smaller quantities are being placed, orders are being made closer to the selling season,
replenishment of basic merchandise is based on actual sales, forecast, and trends. give buyers
more times to focus on selection of merchandise
Buyer traits correct answers enthusiasm, drive, vision, goal-setting ability, ability to work under
pressure, creativity, communication, leadership, merchandising education, analytical ability,
computer literacy, experience
management training program correct answers how most buyers begin their careers
career ladders or paths correct answers typical career paths found in retail store
assistant department manager correct answers works under the supervision of a department
manager. assists in managing personnel, controlling inventory, and other store operations
catalog manager correct answers selects merchandising for inclusion in catalogs. works with
vendors, places orders, and monitors order fulfillment
department manager correct answers responsible for departments merchandise displays,
analyzing merchandise flow, and the training and direction of sales associates
district manager correct answers responsible for management personnel, sales generation,
merchandise presentation, expense control, and customer service at all stores in the district
pure player retailer correct answers only operates online
showrooming correct answers visiting the in person store before making the online purchase
reverse showrooming correct answers researching product online first then purchasing in-store to
avoid long wait time
social listening correct answers tracking conversations about the brand on social media
social commerce correct answers e-commerce merging with social media
omni-channel retailing correct answers consumers being able to interact with the retailer from
whatever touchpoints (laptop, smartphone, social media, store) are appropriate to them wherever
they are in purchasing process
concessions correct answers vendor partners who take over selling space
destination stores correct answers shopping destinations for customers
trend correct answers involves a change or movement in a general direction
sustainability correct answers focuses on meeting the needs of the present without compromising
the ability of future generations to meet their needs
retailing correct answers all the business activities involved in the selling of goods and services
to the ultimate consumers
,buying correct answers the business activity that involves selecting and purchasing products to
satisfy the wants and needs of consumers
clicks and mortar correct answers when companies have both physical store and online presence
touchpoint correct answers touchpoints in the marketplace where customers could interact with
retailers and make purchases
buyers correct answers individuals in the retail organization whose primary job is to purchase
merchandise
basic merchandise correct answers merchandise businesses always want to have in stock. stable
customer demand.
fashion merchandise correct answers merchandise that requires much more reliance on
forecasting
Assistant buyers correct answers buyers in training
planner correct answers person who monitors stock levels by store and tracks key items by sale.
Maximizes entire chain's stock efficiency through appropriate location planning and distribution
of merchandise
category manager correct answers may be employed as an in store expert in visual
merchandising, pricing, and managing sales of a specific group of products
merchandising analyst correct answers responsible for keeping a big picture view of trends for
the entire chain. usually responsible for identifying sales trends for the chain, maintaining
desired inventory levels and assortments, developing supply strategies that will minimize
stockouts while maximizing inventory returns, and providing guidance about selling patterns and
the timing of future purchases
, merchandise manager correct answers buyers direct superior. set the direction of styles, product
lines, and image for their area and oversee its budget, but their major duty is to supervise buyers
and allocate resources among them
automatic reordering systems correct answers generates weekly orders based on sales in relation
to model stock plans. these plans, in turn, have been developed based on past sales and current
trends. ARS led to stronger partnerships between retailers and vendors, more frequent orders in
smaller quantities are being placed, orders are being made closer to the selling season,
replenishment of basic merchandise is based on actual sales, forecast, and trends. give buyers
more times to focus on selection of merchandise
Buyer traits correct answers enthusiasm, drive, vision, goal-setting ability, ability to work under
pressure, creativity, communication, leadership, merchandising education, analytical ability,
computer literacy, experience
management training program correct answers how most buyers begin their careers
career ladders or paths correct answers typical career paths found in retail store
assistant department manager correct answers works under the supervision of a department
manager. assists in managing personnel, controlling inventory, and other store operations
catalog manager correct answers selects merchandising for inclusion in catalogs. works with
vendors, places orders, and monitors order fulfillment
department manager correct answers responsible for departments merchandise displays,
analyzing merchandise flow, and the training and direction of sales associates
district manager correct answers responsible for management personnel, sales generation,
merchandise presentation, expense control, and customer service at all stores in the district
