Bus2 130, Exam 1, Sjsu Questions And Answers 2025

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Bus2 130, Exam 1, Sjsu Questions
And Answers 2025


Competitors in CREST-correct-answer-companies in the same industry that sell
similar products or services to customers; Restrictions placed on business
activities by
States and federal laws




Economic in CREST-correct-answer-Purchasing power and spending;
Import trends
(spending pattern changes,
Income level)




Strategies for growth-correct-answer-market penetration; market development;
product development; diversification




Market penetration-correct-answer-Making more sales to current customers
without changing products.

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Market development-correct-answer-Identifying and developing new markets for
a company's products.




Product development-correct-answer-Offering modified or new products to
current markets.




Diversification-correct-answer-Companies consider acquiring or starting new
business unrelated to their core competencies.




Social demographic-correct-answer-The population mix: location, age, gender,
occupation, ethnicity,




Technological-correct-answer-New product and market opportunities




Market segmentation process includes-correct-answer-market segmentation,
market targeting, market position