775334010Y (775334010Y)

Universiteit van Amsterdam (UvA)

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Topic Say Hi to AI: The Role of AI in Strategic Communication

College aantekeningen

Topic Say Hi to AI: The Role of AI in Strategic Communication
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37

mei 2026

2025/2026
Lecture 1 notes from the AI in Strategic Communication course at Universiteit van Amsterdam (2025/2026). Covers foundational concepts including the definition of strategic communication, three communication lenses (one-way, two-way, omnidirectional diachronic), seven factors that make issues strategic, and approaches to defining AI systems (demystification vs. anthropomorphic). Essential for understanding how AI relates to organizational communication strategy and stakeholder engagement—saves ...
luciebayerov
€17,49 Meer Info

775334010Y (775334010Y)

Universiteit van Amsterdam (UvA)

Topic Say Hi to AI: The Role of AI in Strategic Communication