BUSI 2204

Carleton University (CU )

Here are the best resources to pass BUSI 2204. Find BUSI 2204 study guides, notes, assignments, and much more.

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 BUSI 2204 - Chapter 4 Summary - Marketing, ISBN: 9781292146508  BUSI 2204 - Chapter 4 Summary - Marketing, ISBN: 9781292146508
  • Summary

    BUSI 2204 - Chapter 4 Summary - Marketing, ISBN: 9781292146508

  • Chapter 4: Connecting with Customers Content Covered: - Developing effective customer relationships - Designing customer-driven marketing programs - Crafting customer-driven marketing strategies
  • marlymagharious
    $9.99 More Info
BUSI 2204 - Chapter 5 Summary  - Marketing, ISBN: 9781292146508  BUSI 2204 - Chapter 5 Summary  - Marketing, ISBN: 9781292146508
  • Summary

    BUSI 2204 - Chapter 5 Summary - Marketing, ISBN: 9781292146508

  • Chapter 5: Creating and Capturing Customer Value Content Covered: - Understanding customer value - Developing products - Crafting services - Building customer value - Capturing customer value
  • marlymagharious
    $9.99 More Info
BUSI 2204 - Chapter 6 Summary - Marketing, ISBN: 9781292146508  BUSI 2204 - Chapter 6 Summary - Marketing, ISBN: 9781292146508
  • Summary

    BUSI 2204 - Chapter 6 Summary - Marketing, ISBN: 9781292146508

  • Chapter 1: Introduction to Marketing Content Covered: - The scope and challenge of marketing - The marketing process - The customer-driven marketing strategy - The marketing environment - The company’s marketing mix - The company’s customer value proposition
  • marlymagharious
    $9.99 More Info
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