Bcoc183

Indira Gandhi National Open University

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Summary

Handwritten PDF notes for Personal Selling & Salesmanship – Block 1. 5 chapters Easy language Exam-oriented Perfect for B.Com students These notes are based on my personal study and made to help students revise quickly.
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11

January 2026

2024/2025
This document explains the meaning of personal selling and salesmanship and outlines the main objectives of selling in a clear and structured way. It covers foundational concepts such as the purpose of personal selling, the role of salesman, and its importance for different markets s. The material is suitable as an introductory overview for students starting with personal selling and salesmanship or preparing for basic sales exams.
kaynatss94
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