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Services Marketing

Maastricht University (UM)

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Services Marketing

Services Marketing

Alan Wilson, Valarie A. Zeithaml

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Summary Services Marketing: Integrating Customer Focus Across the Firm (3rd. European ed.) Summary Services Marketing: Integrating Customer Focus Across the Firm (3rd. European ed.)

  • Summary

    Summary Services Marketing: Integrating Customer Focus Across the Firm (3rd. European ed.)

  • 3.6
    (5)
    3.6
    21
    65
    June 2017
    2016/2017
  • Summary Services Marketing: Integrating Customer Focus Across the Firm, 3rd European Ed. (excl. Ch. 9)
  • Ingevanlieshout
    $8.34 More Info
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