C marketing - Samenvattingen en Aantekeningen

Op zoek naar een samenvatting over C marketing? Op deze pagina vind je 33 samenvattingen over C marketing.

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Summary Developing for Markets Articles
4.0

(1)

4.0

18

81

oktober 2021

2021/2022
Crossan , Mary M., and Marina Apaydin (2010), A Multi-Dimensional Framework of Organiza- tional Innovation: A Systematic Review of the Literature, Journal of Management Studies, 47, 6 (September), 1154-1191. Almquist, Eric, John Senior, and Nicolas Bloch (2016), The Elements of Value, Harvard Busi- ness Review, September, 47-53. Poetz, Marion K., and Martin Schreier (2012), The Value of Crowdsourcing: Can Users Really Compete with Professionals in Generating New Product Ideas?, Journal of ...
noortjevdnk
$10.20 Meer Info

Samenvatting

Marketing Research for Pre-MSc Marketing
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5

83

maart 2021

2020/2021
The document includes a summary of all slides as well as comments of the lecturer in Marketing Research for Pre-MSc
carofl
$8.75 Meer Info

Samenvatting

Strategic Marketing - Notes + All example questions exam mentioned in lectures + Lectures
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1

42

januari 2021

2019/2020
All lectures + notes with sample practice questions appointed per lecture before the exam. Grade: 8 achieved with learning this summary.
ClaireGroningen
$7.79 Meer Info

Samenvatting

Summary articles Consumer Psychology
3.5

(2)

3.5

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57

januari 2020

2018/2019
Summary of the articles and ted-talks for Consumer Psychology: Week 1: - Aronson, E, Wilson, T., & Brewer, M. (1998). Experimentation in Social Psychology. The Handbook of Social Psychology 1:99-142. (please pick up at the marketing secretary’s office in the first week of class) - Iyengar, S. & Lepper, M. (2000). When Choice is Demotivating: Can One Desire Too Much of a Good Thing? Journal of Personality and Social Psychology, 79 (6), 995-1006. - Barry Schwartz (2006) - Week 2: - Petty, R. E...
demitess
$5.99 Meer Info

Samenvatting

Summary Consumer Psychology
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(1)

4.0

10

57

september 2018

2017/2018
Summary Consumer Psychology Including Book Chapters, Articles, and Ted Talks Textbook Chapter 1 – A historical context for understanding consumption Aronson, E, Wilson, T., & Brewer, M. (1998). Experimentation in Social Psychology. The Handbook of Social Psychology 1:99-142. Iyengar, S. & Lepper, M. (2000). When Choice is Demotivating: Can One Desire Too Much of a Good Thing? Journal of Personality and Social Psychology, 79 (6), 995-1006. TED Barry Schwartz (2006) Textbook Chapter 7 – Pers...
xxmerle
$9.60 Meer Info