Strategic International Management

Saxion Hogeschool (Saxion)

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Summary Strategic International Marketing - Q3 2019

Samenvatting

Summary Strategic International Marketing - Q3 2019
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5

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maart 2019

2018/2019
Include Chapter 1- 14, exc. 10 & 13. No information left out, which makes it an extensive document, but without all the 'fluff' from the original book. Primarily based on Svend Hollensen’s Essentials of Global Marketing book (2008), slides from the Strategic International Management lectures provided by J.L.G. Engbers and existing student summaries of past years.
kathleenou
$7.17 Meer Info

Strategic International Management

Saxion Hogeschool (Saxion)

Summary Strategic International Marketing - Q3 2019