Marketing across cultures

Hogeschool Windesheim (HW)

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Marketing Across Cultures

Jean-Claude Usunier, Julie Anne Lee

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Marketing Across Cultures | Jean-Claude Usunier & Julie Anne Lee

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Marketing Across Cultures | Jean-Claude Usunier & Julie Anne Lee
3.8

(5)

3.8

13

34

March 2016

2015/2016
Samenvatting van het boek 'Marketing Across Cultures |Jean-Claude Usunier & Julie Anne Lee''. De samenvatting bevat de hoofdstukken: 1.2 t/m 1.4, 2.1 t/m 2.4, 3.1 t/m 3.3, 4.1 t/m 4.3, 5.1 5.2, 6.2 t/m 6.5, 8.3 8.4, 9.1 t/m 9.4, 10.1 t/m 10.3, 11.1 t/m 11.4, 12.1 12.2, 13.1 13.2, 14.2 t/m 14.5.
CommercieleEconomie
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