CIE • Business

This summary contains all the information from Chapter 22 that CIE could ask students about marketing strategy, such as: Planning the marketing strategy Marketing Plan (Purpose, contents, advantages and disadvantages) Planning the marketing strategy The changing roles of IT and AI in marketing Strategies for international cooperation: implications for marketing International marketing strategies Pan-global marketing and Global localisation - advantages and disadv The summary als...

This summary contains all the information from Chapter 16 that CIE could ask students about Human Resource Management Strategy, such as: Approaches to human resource management strategy (hard and soft HRM) Employment Contracts Measurement, causes and consequences of employee performance (labour productivity, absenteeism) Management by objectives Strategies for improving employee performance The changing role of IT and AI in HRM Recent IT applications in HRM The summary also contains ...

This summary contains all the information from Chapter 15 that CIE could ask students about Leadership, such as: The Purpose of leadership and the qualities needed Important leadership positions in business (directors, managers, supervisors, workers' representatives, informal leadership) Theories of leadership (Great Man Theory, Trait theory, Behavioural theory, Contingency theory, Power and influence theories) Transformational leadership Emotional Intelligence, Goleman's competencies of E...

This summary contains all the information from Chapter 14 that CIE could ask students about Business Communication, such as: Purposes of Communication (effective communication) Methods of Communication Spoken/Written/Electronic/Visual Communication Formal communication channels (one-way or two-way communication) Vertical and horizontal communication Barriers to effective communication Role of Management in Facilitating Communication The summary also contains the definitions for clarity....

This summary contains all the information from Chapter 13 that CIE could ask students about organisational structures, such as: Why organisations need structure Business objectives and organisational structure Types of organisational structure (functional, hierarchical structures) Levels of hierarchy Chain of command, spans of control, delayering Delegation and accountability Control, authority and trust Centralisation and decentralisation Line and staff management functions The sum...

This summary contains all the information from Chapter 9 that CIE could ask students about Corporate Planning and Implementation, such as: Corporate planning (benefits and drawbacks) Corporate culture (power culture, role culture, task culture, person culture, entrepreneurial culture) Transformational leadership Managing and controlling strategic change The summary also contains the definitions for clarity. PRO TIP: Always add definitions in your exams because you get knowledge points for...

This summary contains all the information from Chapter 8 that CIE could ask students about business strategies, such as: Business Strategies Strategic Management Strategic Choice Strategic Implementation Approaches to developing business strategies (Blue/Red Ocean, Scenario Planning, SWOT, PEST, Porter’s Five Forces Analysis, Core Competencies, Ansoff Matrix, Force-field analysis, Decision Trees) The summary also contains the definitions for clarity. PRO TIP: Always add definition...

Flashcards of all the topics for 9609 Business studies CIE new syllabus for 2023.

All you need to know about unit 7.

This is an all-in-one summary key terms and definitions of the new CAIE A-Level business syllabus. The key terms are written in the order of chapters, which is suitable for revising before an exam. If you have any questions, please feel free to contact me.