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Op deze pagina vind je alle documenten, voordeelbundels en oefenvragen die worden aangeboden door verkoper sydneystraver.

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Consumer Behaviour - Lecture Summary

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Hi guys! This is a summary of all the material discussed during the lecture of Consumer Behaviour 2019. Please note that it excludes Lecture 15, 17 and 18, as in these lectures example exam questions were discussed! It thus only highlights the theory of the course.

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  • Samenvatting
  •  • 53 pagina's • 
  • door sydneystraver • 
  • geupload  2019
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Ethics - Lecture 6-11 Summary | IBA VU

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Hi! This summary consists of the remaining lectures we need to know for the exam (lecture 6-11).

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  • Samenvatting
  •  • 26 pagina's • 
  • door sydneystraver • 
  • geupload  2019
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Ethics - Lecture 1-5 Summary | IBA VU

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Hi! This summary consists of the lectures we need to know for the midterm (lecture 1-5).

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  • Samenvatting
  •  • 14 pagina's • 
  • door sydneystraver • 
  • geupload  2019
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Consumer Behavior | Academic Article Summary

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Summary of the following articles: 1. Faraji-Rad, A., & Pham, M.T. (2017). Uncertainty increases the reliance on affect in decisions. Journal of Consumer Resarch, 44, 1-21. 2. Finkelstein, S. R., & Fishbach, A. (2010). When healthy food makes you hungry. Journal of Consumer Research, 37, 357-367. 3. Leung, E., Paolacci, G., & Puntoni, S. (2018). Man versus machine: Resisting automation in identity-based consumer behavior. Journal of Marketing Research, 55, 818-831. 4. Etkin, J. (2016). Th...

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  • Samenvatting
  •  • 22 pagina's • 
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Ethics - Academic Article Summary | IBA VU

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Summary of the following articles: 1. Carr, A. Is bluffing ethical? Harvard Business Review, 1968, Jan. 2. Allhoff, F., Business bluffing reconsidered, Journal of Business Ethics, 2003. 3. Friedman, M., The Social Responsibility of Business is to Increase its Profits, The New York Times Magazine, 1970. 4. Moriarty, J., Business Ethics, In: Stanford Encyclopedia of Philosophy, 2016. 5. Wempe, J,. The Corporation as Contract, 2002. 6. Solomon, R. Historicism, Communitarianism, and Commerce: An Ar...

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  • Samenvatting
  •  • 21 pagina's • 
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Consumer Behavior | Literature Summary

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Hi! This summary consists of: - Chapters 1, 4, 5, 6, 7, 8, 9, 10, 11, 12 of Consumer Behavior: (second edition), Frank R. Kardes, Maria L. Cronley, & Thomas W. Cline; Cengage Learning, ISBN 13: 978-1-133-58767-5 ISBN 10: 1-133-58767-4 - Chapters 6, 7, 8, 11, 12 of Research Methods for the Behavioral Sciences (5th edition), Frederick J. Gravetter & Lori-Ann B. Forzano; Cengage Learning, ISBN-13: 978-1-305-10413-6 ISBN-10: 1-305-10413-7 All the chapters we need to know for the Consumer Behavior ex...

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  •  • 54 pagina's • 
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Ethics - Book Summary | IBA VU

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A summary of all chapters (i.e. 1-10) of the book "Justice" written by Michael J. Sandel.

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  •  • 15 pagina's • 
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Business Processes - Midterm | Lecture Summary

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This summary includes lectures 1, 2, 3, 4, 5, and 6 (excludes examples, LECTURE THEORY ONLY).

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  • Samenvatting
  •  • 12 pagina's • 
  • door sydneystraver • 
  • geupload  2018
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