management model for managing innovation streams
Summary
Strategic contradictions need to be managed in order to be successful
Balancing contradiction in decision-making is rooted in senior team cognitions
Balanced strategic decision making in context of contradiction is rooted in paradoxical
cognition – paradoxical frames that allow embracing rather than avoiding tensions
Depending on the locus of integration, these cognitions appear either with the senior leader
or the entire leadership team
_______________________________________________________________________________
Research basis
Its important for performance to engage in both exploitation and exploration
These strategic agendas are contradictory
Goal: develop a model of managing strategic contradictions that is associated with
paradoxical cognition
Method: conceptual, using literature on paradox, contradictions, and conflict
Innovation streams
= the portfolio of products simultaneously managed by an organization or strategic business
unit
Consists of continued incremental innovation in the extant product as well as min. 1
nonincremental innovation
Building an innovation stream is challenging because exploration and exploitation are
contradictory:
o Exploration = experimentation & flexibility
o Exploitation = focus & efficiency