Conference and Event Management

The campaign Clean up highlights how local action taken by every individual and volunteer partaking in the Cleanup day has a global impact. The essential volunteers that will be taking part in the cleanup campaign will be taking the responsibility and the effects are not felt only in the community in which they take place but also across the planet. All events must become environmentally responsible and practice “green management” This event that brings together green entrepreneurs, enviro...

Planning for Events presentation for the course Conference and Event Management. It describes planning process, strategic planning, the event mission and vision, event objectives, organisational structure, model of functional structure, matrix structure, network structure, task force and committees, position description, conference planning, enquiries and provisional bookings, confirmed booking and preparation.

Evaluation and Reporting presentation for the course Conference and Event Management. It describes the evaluation and the event management process, reporting to stakeholders, evaluation procedures, five phase approach to community impact evaluation, media monitoring and evaluation and finalisation.

Staging events presentation for the course Conference and Event Management. It describes theming and event design, the elements of staging revolve around the theme, choice of venue, audience/guests, the stage, power, lights, sound, audiovisual and special effects, catering, performers, crew, hospitality, the production schedule, recording the event, contingencies and summary of tools necessary for staging an event.

The marketing of events presentation for the course of Conference and Event Management. It describes definition, marketing activities of an event manager, the need for marketing, consumer expectations, marketing mix, marketing environment, the event consumer, target market segmentation, product planning, product development, pricing, promotion, place, market research and conclusion.

Conference and Event Management Course presenting Logistics. It describes the elements of event logistics, supply of the customer, linking with marketing and customers, ticketing, queuing, customer transport, supply of product, accommodation, supply of facilities, on-site logistics, communication network, event programme information, F&B, VIP and media requirements, emergency procedures, shutdown, logistics management techniques, logistics techniques and event management process.

Presentation on funding of events and sponsorship for the course conference and event management describing budgeting, factors affecting funding, financial structures, control, practical steps to control, sources of funding, income generating event activities, sponsorships, identifying appropriate sponsorship, key question in determining whether an event is suitable for sponsorship, sponsorship proposal and potential blocks to successful sponsorship.

Presentation on legal and risk management for the course of conference and event management describing legal issues, contracts, contents of a typical contract, contracts required by an event management company, entertainment contract, venue contract, sponsor contract, constructing a contract, trademarks and logos, duty of care, risk assessment and management, identification, decision, evaluation/control, recording, insurance, regulations, licences and permits.

Presentation on demand for conference business for the course conference and event management describing need for market segmentation, corporate clients, associations, the corporate market, the association market, professional associations, voluntary associations, types of conferences and conclusion.

Presentation on control and budgeting for the course of conference and event management describing elements and categories of control, control mechanism, examples of measurable gaps, control methods, budget, constructing a budget, budget process, process of constructing a budget, cash flow, costing, tips on reducing costs, revenue, reporting and conclusion.