Zeenoche

The marketing of events presentation for the course of Conference and Event Management. It describes definition, marketing activities of an event manager, the need for marketing, consumer expectations, marketing mix, marketing environment, the event consumer, target market segmentation, product planning, product development, pricing, promotion, place, market research and conclusion.

Conference and Event Management Course presenting Logistics. It describes the elements of event logistics, supply of the customer, linking with marketing and customers, ticketing, queuing, customer transport, supply of product, accommodation, supply of facilities, on-site logistics, communication network, event programme information, F&B, VIP and media requirements, emergency procedures, shutdown, logistics management techniques, logistics techniques and event management process.

Presentation on funding of events and sponsorship for the course conference and event management describing budgeting, factors affecting funding, financial structures, control, practical steps to control, sources of funding, income generating event activities, sponsorships, identifying appropriate sponsorship, key question in determining whether an event is suitable for sponsorship, sponsorship proposal and potential blocks to successful sponsorship.

Presentation on legal and risk management for the course of conference and event management describing legal issues, contracts, contents of a typical contract, contracts required by an event management company, entertainment contract, venue contract, sponsor contract, constructing a contract, trademarks and logos, duty of care, risk assessment and management, identification, decision, evaluation/control, recording, insurance, regulations, licences and permits.

Presentation on demand for conference business for the course conference and event management describing need for market segmentation, corporate clients, associations, the corporate market, the association market, professional associations, voluntary associations, types of conferences and conclusion.

Presentation on control and budgeting for the course of conference and event management describing elements and categories of control, control mechanism, examples of measurable gaps, control methods, budget, constructing a budget, budget process, process of constructing a budget, cash flow, costing, tips on reducing costs, revenue, reporting and conclusion.

Presentation on introduction to events conference and event venues in Mauritius for the course conference and event management. The presentation covers the importance of events, key steps to a successful event, asking the right questions, characteristics of best events, the provision and supply of conference venues, general types of conference venues

Presentation on Human Resource Organisation at Conference Venues and for Events for the course Conference and Event Management describing the determinants of staffing for conferences vs events, staffing a component of the conference and event product, leadership, leadership in event vs conference organisation, HR requirements, recruitment and selection, volunteer staff, selection, employment, training, motivation and techniques for effective volunteer team building.

Presentation on conference and meeting areas- technical facilities for the course conference and event management describing conference venues, objectives of conference areas, networking, design aspects of conference areas, design aspects of networking areas and servicing of conference rooms.

Presentation about events -Introduction and Impacts of Events for the course Conference and Event Management